Promoting Your Online Business Offline with Personalized Wrappings

We live in a very spammy time, possible even more spammy than the 1940’s. In order to get through all the noise and get your business noticed you have to STAND OUT. Email link acquisition can be effective - but for the big guys, the high authority guys, you need to think on a grander scale.

Creativity is often lacking. We live in the world of “get link rich quick schemes” and shot-gun “throw something on the wall and hope it sticks” approaches. I hope I can give you some inspiration with this post – whether you use my products or not (of course I hope you do), I want to get you thinking outside of the box. Here are a few unique ways to get links and get noticed rather than the same old templated email requests.


1) Personalized Wrapping Paper

As I’m sure most of you have read: as an alternative to sending link request emails a hand written letter can help you stand out from the crowd. Well, that is very true. However, improve upon that. Create a roll of personalized wrapping paper using your logo and the logo of the website/media outlet that you are pitching to. Send THAT along with your hand written note and you are absolutely assured of getting a response for your proposal – every single time. Which leads me to the next point…what do you wrap up with your incredibly unique paper?


2) Customized Candy Bars

So you have a nice hand-written note and a roll of personalized branded gift wrap. You now need an incredibly creative gift to secure snuggly inside of your awesome idea. How about a candy bar wrapped in MORE variably branded goodness?


3) Take the Hand Written Note Further…

While a hand written note on professional stationery is a killer idea, in order to take full advantage of your Picasso like creativity, you need to take this a step further. Using image personalization you can brand your stationery with the name of the business and/or the contact you are sending your package to…IN THE GRAPHICS. Designed for direct mail, taking full advantage of this attention grabber can be the difference between a successful outreach and one that gets…well…ignored. Appreciation cards are a great idea!


The applications of this method are numerous. No matter the pitch, you can use personalized products for:

 Requesting links
 Submitting a guest post at a high authority site
 Pitching the press for an editorial link or write-up
 Social media contests (search tweet wrap to see what I mean)
 Prospecting and follow ups for your business
 Thanking current and past customers
 Trade show promotions
 Local outreach

And depending on your business, a whole bunch of other opportunities that can help you stand out and get noticed

These products and more customer appreciation programs can be found at Expressionables.com

Free 8x10 Personalized Photo Portrait for EVERY Expressionables Fan!

Like Expressionables and get rewarded in a big way!For fans of Expressionables on facebook starting tomorrow (July 15) at 12 noon est a link will be available to create your own high quality 8x10 photo print...for free. Oh! and did I mention that it also ships free anywhere in the continental United States? The promotion runs until Monday, July 18. Fans are limited to one 8x10 photo print each, however there are no limits on the actual numbers that will be given away!

So what are you waiting for? Become a fan of Expressionables and get your 8x10 print...free!

While you're there, dont forget to check out some of their awesome personalized wrapping paper, baptism invitations, photo calendars, and unique decorative photo gifts known as "wall clings" - similar giveaways are planned for each of these items in the near future...

*Now thats how you show some customer appreciation!

Ideas: How to Show Customer Appreciation

1) Personalized Wrapping Paper

Create a roll of custom printed wrapping paper using your logo. Send THAT along with your hand written note and you are absolutely assured of getting loyalty from your customer – every single time (its also a great idea for fathers day gift wrap). Which leads me to the next point…what do you wrap up with your incredibly unique paper?

2) Customized Candy Bars

So you have a nice hand-written note and a roll of personalized branded gift wrap. You now need an incredibly creative gift to secure snuggly inside of your awesome idea. How about a candy bar wrapped in MORE variably branded goodness? Customer appreciation candy is a winner!


3) Take the Hand Written Note Further…

While a hand written note on professional stationery is a killer idea, in order to take full advantage of your Picasso like creativity, you need to take this a step further. Using image personalization you can brand your stationery with the name of the customer you are sending your package to…IN THE GRAPHICS. Designed for direct mail, taking full advantage of this customer appreciation card can be the difference between a successful outreach and one that gets…well…ignored.

Customer appreciation is the key to any successful business. I'll say it again. Coming up with unique customer appreciation gifts and customer appreciation ideas can be difficult, so...


For more uniquely personalized appreciation marketing ideas - visit http://www.customerrave.com

Last Chance for First Communion Supplies!

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CommunionCards.net is dedicated to helping you and your family announce and celebrate a First Communion. CommunionCards.net knows how important the First Holy Communion of your son or daughter truly is. Outstanding customer service, matching stationery ensembles, and unrivaled invitation quality are just a few unique benefits you can expect when ordering their 1st Communion cards.


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All First Communion card designs are available in matching ensembles. Finally, your invitations, thank you cards, and bookmarks can all match!

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Bar Mitzvah Party Favors

Bar Mitzvah & Bat Mitzvah Favors:

Party favors are often handed out to all guests who attend the reception party for a Bat or Bar Mitzvah. While not the most important aspect, it is similar to invitations in the sense that – invitations are the first impression for any party, while the favors are the lasting impression (as they will be taken home and saved). Bar Mitzvah favors do not need to be expensive or elaborate to be considered successful – quite often it’s the most unique ones that create the best memories. Here are some great favor ideas for Bar and Bat Mitzvah parties.

• Anything handmade or homemade
• Personalized favors
• Favors tied in to your party’s theme
• Edible favors
• Digital favors
• Religious themed favors
• Donations as party favors

You should purchase your Bar Mitzvah party favors after you have created your Bar Mitzvah save the date cards and Bar Mitzvah invitations. That way you can coordinate them with your theme!

For more examples of Bar Mitzvah party favors...check out

BarMitzvahFavors.com - Favors that will be remembered long after your party is only a treasured memory. Over 1200 ideas to choose from! The largest selection available on the internet.

First Communion

First Communion season is in full swing! We at Expressionables have to ask...how many of you have purchased your First Communion invitations?

For the next 7 dayswe will be offering 25% off all First Communion invitations.

To receive your 25% off code, email us at info@communioncards.net and mention this blog post. Thats all you need to do in order to create your own Holy Communion invitations...25% off!

Bar Mitzvah Gifts & Gift Ideas

Bar Mitzvah & Bat Mitzvah Gifts and Gift Ideas

Gifts are commonly given at nearly all Bar or Bat Mitzvah parties. Any gifts should be given at the reception party, and not the service. Finding the perfect gift or gifts for a Bar Mitzvah or Bat Mitzvah is not a difficult task. While the style and nature of gift giving varies by community - there are a number of items that are quite customary to give on this special occasion. You should start looking for examples of the perfect Bar Mitzvah gifts around the time you recieve your save the date cards. Here are some popular gift ideas...

1. Money! (Every boy and girl’s favorite present of all)

- It is common to present money to the Bar or Bat Mitzvah in multiples of $18. The number 18 is considered to be favorable in the Jewish tradition (the numbers 10 and 8 in Hebrew spell chai, which means life). Cash or savings bonds are the most ordinary present to give, so if you are OK with this, you need not read any further. For those who prefer to be more unique or just don’t agree with giving money…I will propose a couple different ideas.

2. Books

- With the introduction of popular E-readers, this practice might not continue on much longer. However, educational books or books relating to famous Jews or Judaism are customary in some communities. Here => you can find unique jewish books that make great Bar/Bat Mitzvah gifts.

3. Religious Items

- Unless you are Jewish, its best to not try and purchase the Bar Mitzvah or Bat Mitzvah any religious items as gifts. Many young men and women will also receive their first tallit from their parents to be used for this milestone. Tallit, kippot, tefillin, kiddush cup, candlesticks, tzedekah box – they are all gifts of significance to begin a new life as a Jewish adult.

4. Bat Mitzvah Specific Gifts

- Jewelry is a very common gifts for girls at a Bat Mitzvah. Necklaces, rings, earrings, bracelets – they all make great gifts for any Bat Mitzvah. Shabbat candlesticks are also commonplace Bat Mitzvah presents. It is a woman’s honor and duty to light the candles and lead the blessing.

5. The Same Gifts as any other 12 or 13 Year Old!

- If all else fails…purchase the same item or something similar as you would for any other non-Jewish child’s birthday! Video games, clothing, and more are all perfectly reasonable Bat & Bar Mitzvah gifts – don’t over think it!

6. Charity ( Tzedakah )

- It can be a good idea to make a donation to the child’s favorite charity in his or her name. It doesn’t have to be a large amount (remember the multiples of 18).

7. Hand Crafted Gifts

- You can never go wrong with some incredible hand crafted Bar/Bat Mitzvah gifts. It shows the time and effort you put in by searching for unique, one of a kind, hand made item. It will surely be appreciated for years to come. *You can find some neat handmade unique Bar Mitzvah gifts here.

Bar Mitzvah Invitations

You don’t have to spend a fortune on a Bar Mitzvah gift – give what you can afford. Whatever you give, make it from the heart. Even if you are presenting money, make sure that the note card is personal and meaningful. Remember, if you are absolutely stuck – and none of these options interest you, just ask the child’s friends, family, or anyone else he or she is close with. Whatever your gift is, it will undoubtedly be appreciated and help contribute to one of the most important days in any young man or woman’s life.